It was just a few weeks ago that La Palina Cigars asked us if we could design and produce a website in time for their summer launch parties. It was a tight deadline, and a few of us may have drank more coffee than normal to complete the project, but we met it. Right on schedule, La Palina Cigars went live this past Wednesday just in time for the NYC launch party that was recently written up in the Wall Street Journal. We’re looking forward to attending the DC launch tomorrow.
A distinctive feature of the La Palina cigar is its band which features ornate, gold-flake embossing that frames a hand-drawn portrait of owner William Paley’s grandmother (the original “La Palina”). It seemed only right to re-adapt such a beautiful feature for use on the website. The Victorian flourishes, embossed and serifed text, and warm hues on the site reflect La Palina’s rich history.
We’re particularly happy with the solution we came up with for the mailing list form located in the footer of the page. As we all know, forms are often dry to say the least, but the La Palina form effectively gains visual priority through both its individually beveled frame and its slight feeling of three dimensionality. The submit button stays consistent with the rest of the site, again employing Victorian ornamentation.
Keep an eye on the site as it continues to expand over the summer – there are several more pieces of main navigation to come, along with videos, resources, and eventually an LA launch party!
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