Washington Project for the Arts is a nonprofit with four decades of experience in promoting the visual arts. They came to us to with the need for an identity that built off of their foundation in a bold and iconic style.
WPA has a strong and clear mission of connecting and supporting the artist community, and they needed a visual identity that conveyed that message to their audience. Together, we found mutual inspiration in the dimensionality and layers that exist in their organization and designed a brand with a unique and impactful feel.
WPA emphasized their mission of unifying the local art scene and wanted a website that served as a vehicle to foster that connection. We created a site that served this purpose by developing a web application as a space for artists to easily promote themselves and sell artwork online.